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Enriches with wheat protein and infused with our signature bay rum scent for 24-hour care.
Towel dry your hair, then apply a 10p-sized amount of serum to your palms. Style through the sides, then the top of your hair with a lighter touch. Finish with comb or fingers and leave in your hair.
Inspired by: Peter Fonda straddling his bike in Easy Rider, Mickey Rourke’s tousled private investigator in Angel Heart, Ian Brown’s easy cool.